What is Strategic Coaching?
Strategic Coaching bridges the depth of psychotherapy with the action of coaching—so you can stop feeling stuck and start making powerful changes right where you are.
A smarter way to move forward
Strategic Coaching helps individuals and groups reach their goals in a focused and efficient way. What makes it different? It's grounded in science—specifically, in communication theory and Brief Strategic Therapy. This method was developed by the Palo Alto School and evolved by Giorgio Nardone in Italy, where I trained and found my own path as a coach.
Change is part of life but it’s not always easy
Let’s face it—change can be uncomfortable. Even when we want to grow, something inside often resists. That resistance can make us feel stuck, especially when the life we imagine doesn’t reflect our current reality. Strategic Coaching focuses on this exact moment: That place where you want something different, but don’t know how to get there. My job is to help you understand what's blocking you—whether it's emotional, mental, or behavioral—and give you tools to unlock your full potential.
Forget the “why.” Focus on the “how.”
Unlike traditional therapy, Strategic Coaching doesn’t dig into your past. You don’t need to analyze your childhood or find the root of every issue. We focus on what’s happening now—and how we can shift it. This approach works because the real power to change is in the present. The past may explain, but it doesn’t need to define.
The power of communication
We use language strategically—not just logically, but emotionally. Through metaphor, storytelling, and symbolic communication, we help you break through resistance and experience change that feels real—not just makes sense on paper. This isn’t just conversation—it’s transformation.
Coaching is not therapy
Even though I’m a trained psychotherapist, Strategic Coaching is not the same as therapy. I don’t diagnose or treat mental illness. Instead, coaching is for people who want to evolve, grow, and move past personal or professional limitations—even if nothing is “clinically wrong.” It’s for those who are ready to level up their mindset and performance.
In summary
Strategic Coaching is about understanding your blocks, using smart tools to break through them, and building real change—fast. It’s rooted in science, shaped by strategy, and driven by the belief that your next breakthrough is closer than you think.
